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Shaimaa Mohammed Abd Elmegeed

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Personal Data:
Full Name: Shaimaa Mohammed Abd Elmegeed Elashmawy
E-mail: shaimaaabdelmegeed@yahoo.com

Education:
• Master in mass Communication from Public Relations and Advertising Department, Faculty of Mass Communication, Cairo University, with grade: Excellent, in December 2015.

• Bachelor of Arts in Public Relations and Advertising from Mass Communication Department, Faculty of Arts, Helwan University, with general grade: Very Good (84, 35%), in May 2006.

DISSERTATION:
is titled “Effective Factors in Evaluating Public Relations Programmes in Egypt”

TEACHING EXPERIENCE:
Teacher Assistant at Public Relations and Advertising Department, Faculty of Mass Communication, Modern University for Technology and Information from September 2008 up till now .
• Writing for Public Relations.
• Applied Advertising
• Public Relations Publications’ Production
• Direct and Electronic Marketing
• Planning Communication Campaigns
• Management and Planning for Public Relations
• Media and Crisis Management
• Introduction to Public Relations
• Protocol

TEACHING INTERESTS:
• Public Relations Evaluation
• Practical Public Relations
• Special topic in Public Relations
• Social Marketing
• Methods of Research
• Public Opinion
• Media Literacy


Academic Lectures:
• Writing for Public Relations.
• Applied Advertising
• Public Relations Publications’ Production
• Direct and Electronic Marketing
• Planning Communication Campaigns
• Management and Planning for Public Relations
• Media and Crisis Management
• Introduction to Public Relations

Academic Workshops:
• “Self- institutional Evaluation for high education institutions” workshop at National Authority for Quality Assurance and Accreditation of Education.

• “Research perspectives in new media studies” workshop at National Center for criminal and Social Researches.

• “Modern perspectives in mass communication teaching at Arabic universities” workshop at European and Arabic Association for media Researchers in participation with Arab Reporters for Investigative Journalism (ARIJ). 

• “Principles of Scientific Writing” workshop at Community Service Center of Cairo University.


CREDENTIALS:
• The International Computer Driving License (ICDL) from the Ministry of Communications and Information Technology- Egypt with the support of the UNESCO and the European Computer Driving License Foundation. 

• The Test of English as a Foreign Language (TOEFL) from the Center for Developing English Language Teaching (CDELT) that is affiliated to Ain Shams University with score of 550. 

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